from MTHULISI SIBANDA in Johannesburg, South Africa
JOHANNESBURG – BOUYED by what it has hailed as a successful six months in South Africa, Chinese headquartered consumer electronics company, Vivo, is introducing two new handsets in the local market.
The Y12 and Y30 are set to launch in the local market in July as the firm outlines ambitious plans to be one of the leading brands.
“Vivo plans to provide South African consumers with a user experience beyond expectations through technology and innovative, trendsetting products,” said Jeff Cao, Vivo South Africa Chief Executive Officer.
He disclosed Vivo’s lofty ambitions.
“Within three years, the company plans to sit in the top tier segment of cell phone brands in SA,” Cao said.
It currently occupies the entry-level segment.
The launch of the two smartphones comes months after the introduction of the Y11 and Y91C by Vivo, the world’s sixth-largest smartphone maker.
With a design said to be inspired by nature, the Y12 is available in Aqua Blue and Burgundy Red.
It packs an artificial intelligence (AI) super-wide-angle camera and 8MP front camera.
The Y30 features a 13 MP primary camera with an f/2.2 aperture; a second 8 MP camera with an f/2.2 aperture; a third 2 MP camera with an f/2.4 aperture and a fourth 2 MP camera with an f/2.4 aperture.
The front camera also sports an 8 MP camera.
Vivo has over 200 million users in 30 markets globally.
It features offline retail stores in over 1 000 cities worldwide.
Another Chinese smartphone maker, Huawei, is a dominant force in the South African market, alongside South Korean powerhouse, Samsung.
– CAJ News