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Zimbabwe International Trade Fair (ZITF)

COVID-19 forces Zimbabwe’s expo to go virtual

July 8, 2020 • Business Intelligence, Editors Note, Enterprise Solution, Exclusive, Featured, Finance & Banks, Innovation, Retail, Virtual Reality

by WELLINGTON TONI 
HARARE, (ITNews Zimbabwe) ONE of the continent’s leading mining, engineering and transport (Mine Entra) exhibitions is set to go digital in the face of the coronavirus (COVID-19) restrictions curtailing business activities across the globe.

Run by the Zimbabwe International Trade Fair (ZITF), it is traditionally held annually in the second largest city of Bulawayo in July.

It attracts exhibitors from around the world.

Mine Entra is the second ZITF event to suffer the impact of the Covid-19 lockdown after the main show that is the largest exhibition in Africa was canceled after the Zimbabwe government-imposed restrictions on March 30.

“We are engaged in consultations and research on the costs and logistics related to organising a credible virtual Mine Entra exhibition which will maintain the confidence the brand has built over 25 years,” Dr Nick Ndebele, the ZITF Acting General Manager, said.

ZITF remains hopeful the Mine Entra can still be held later this year if Zimbabwe flattens the virus curve.

Zimbabwe has 561 cases. Six people have died.

“It is our hope that the pandemic can be subdued early enough for us to organize Mine Entra in the last quarter of the year, although it is too early to provide a specific date,” Ndebele said.

He however stated it might be unfeasible to hold the exhibition owing to the upward trajectory of the pandemic in Zimbabwe and the rest of Sub-Saharan Africa.

“Considering these facts, it has become improbable that Mine Entra can realistically be held in July,” he said.

The COVID-19 has triggered a global trend of virtual events across the globe.

Recently, the Democratic Republic of Congo (DRC) Mining Week also went digital.

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